One campaign. The right material for every audience.
Bring campaign images, documents, presentation material and guidance together. Give employees and partners a clear route to the content they need for their part of the launch.
From campaign kit to the people using it.
Build a kit, not a pile of files.
Bring campaign images, product files and presentation material together with guidance on who should use them and when. A collection groups the files; a Board can also present them with text and links.
A short explanation can be as useful as the asset itself. Tell people which audience the material is for and where it fits in the campaign.
Give each audience a useful place to access the kit.
Employees can find slides and images in the PowerPoint add-in. Dealers can return to a brand portal. For a focused delivery, share a link to selected files.
Choose the material and access for each audience. Check that recipients can open and use the selection before launch.
Keep the current source clear.
Name the person responsible for the campaign kit and decide where updates are maintained. Make the return destination clear so people know where to look when new material becomes available.
When an important asset changes, include communication to the people using it in your plan. Files already downloaded or inserted into other work remain separate copies.
Learn from the way people find the kit.
Review the searches, views and downloads recorded for the selected experience. Combine that activity with questions from the audience to improve discoverability and fill content gaps.
These signals help you understand access to campaign material. Campaign reach, ad performance and revenue belong alongside your other campaign measurement.
Frivillighet Norge
For the Year of Volunteering, Frivillighet Norge shared a toolbox of color codes, videos, logos, badges and campaign files. Boards also supported event and press image collections.
Read the customer storyA few useful answers.
Does Pickit publish the campaign to social media or email?
This workflow distributes the campaign material people need to create and publish. Use your advertising, social and email platforms for media buying, scheduling and sending.
Can we tailor a kit for employees and partners?
Yes. Organize the relevant assets and guidance for each audience, then choose the library, portal or sharing route and access settings that fit the task.
Can we measure the campaign's revenue in Pickit?
Pickit's content activity can inform how you improve the toolkit. It does not, by itself, establish campaign revenue or every use of an asset after it leaves the platform.
Give your next campaign a clearer route to use.
Bring one campaign and its audiences. We can map the kit, access and distribution experience together.