Pickit Blog

How inconsistent branding is hurting your productivity and ROI

We've all seen it: a company whose logo looks one way on their website, slightly different on social media, and entirely different on their printed materials. It's like seeing someone you know well wearing a disguise. This is the peril of inconsistent branding, and it's a silent saboteur that can undermine even the most well-thought-out marketing strategies and brand communication strategy.

The 5 silent killers of marketing productivity (and how to beat them!)

If you're anything like most marketers, you've probably worn more hats than you can count in your...