Say Yes to brand consistency
Discover Bechtle's journey to an increased productivity
- Increased compliance
- Improved consistency
- Enhanced productivity
- Empowered employees

Overview
Bechtle, the largest IT system house in Germany, operates in the information technology industry. With 11,000 employees and 70 locations in 14 European countries, Bechtle provides IT solutions and services to businesses and organizations. Their services likely include consulting, implementation, maintenance, and support for various IT systems and technologies.
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Challenge: "Struggling to quickly surface brand material"
Bechtle faced challenges in quickly surfacing presentation images and brand materials. Despite storing files in the cloud, they struggled to find an easy and efficient workflow when creating, distributing, and editing presentations and other materials. Specifically, they encountered difficulties in accessing these files from within applications like Microsoft PowerPoint and Word. This challenge made it time-consuming and inconvenient for employees to find the right content they needed for their presentations and other communication materials.
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"Now that we’re using Pickit, searching for images is convenient and comfortable. Plus: we don’t have to worry about copyright — all our employees have access to compliant content."

Solution: "A faster way to make impactful presentations"
To address the challenge of quickly accessing presentation images and brand materials, Bechtle implemented Pickit, a digital asset management solution. Pickit provided a solution by offering the following features:
Integration with Microsoft 365
Pickit seamlessly integrated with Microsoft 365, allowing employees to access the latest content directly within applications like PowerPoint and Word. This integration eliminated the need for employees to search for files externally and enabled them to easily find and use the materials they needed.
Centralized image library and asset management system
Pickit provided Bechtle with a centralized image library and asset management system. This allowed the company to store all its digital assets in one location, making it convenient for employees to browse and find the right images and brand materials. The centralized system ensured consistency and made it easier for employees to adhere to brand guidelines.
Compliance with copyright
Pickit ensured compliance with copyright regulations by providing access to copyright-compliant content. Employees no longer needed to worry about copyright issues when using the assets available through Pickit. This feature gave them peace of mind and simplified the process of sourcing and using visual content.
By implementing Pickit, Bechtle found a solution that made it convenient and efficient for their employees to access, distribute, and manage digital assets. This streamlined their workflow and improved productivity in creating presentations and other communication materials.
Outcome: "Always staying on brand"
Overall, the use of Pickit allowed Bechtle to streamline their digital asset management processes, increase compliance with copyright regulations, maintain brand consistency, improve productivity, and empower employees to contribute to visual communication efforts. These outcomes collectively contributed to a more efficient and effective workflow within the organization, supporting Bechtle's position as the largest IT system house in Germany.

Using DAM for better asset management
Learn how Bechtle quickly and easily built a DAM platform for real-time assets to stay on top of business needs.